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  • Ashwani Agarwal

User-Centric Design: Why UX/UI Matters More Than Ever

Updated: May 22

In today's competitive digital landscape, user experience (UX) and user interface (UI) design are more critical than ever. This post explains the importance of prioritising users' needs and how doing so can lead to higher engagement and customer satisfaction. We'll explore key principles of UX/UI design, such as intuitive navigation, responsive design, and accessibility, providing practical tips on how to implement these in your projects to create seamless and enjoyable user journeys.


Key Elements:

  1. Intuitive Navigation: Design simple and easy-to-use navigation menus.

  2. Responsive Design: Ensure your website works well on all devices and screen sizes.

  3. Accessibility: Make your site accessible to users with disabilities.

  4. Fast Load Times: Optimise for speed to enhance user experience.

  5. Consistent Layout: Maintain a consistent layout across all pages.


Tips:

  1. Conduct user testing to refine navigation.

  2. Use responsive design frameworks like Bootstrap.

  3. Follow WCAG guidelines for accessibility.

  4. Compress images and use efficient coding practices.

  5. Keep layout and design elements consistent throughout the site.




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